Michael Bundscherer

Michi Bundscherer

Young talent promoter GGL
My first encounter with GGL was shortly after my education in 2000 at Typo in Berlin. Neville Brody and David Carson were the undoubted stars of the typo sky at that time. But GGL interested me much more: He managed to harmonize the best of historical typography and type design eras with modern typesetting and DTP systems. And he did it in such a way that it was a joy to experiment with. What a lot there is to discover! Although almost eighty years old at the time, he seemed quite rebellious to me. For GGL it was important to address especially newcomers to the profession and non-specialists. And he did so with a rhetorical force that blew me away.

After his lecture, I went straight to him and asked for a photo. ”Right now! Where am I standing? Here! Go ahead, take it!“ GGL was always as he demanded of others: ”Don’t be lukewarm and indifferent. Be either hot or cold.“ That’s why I’m now not only a typographer and graphic designer, but also a portrait and event photographer – thanks to Günter Gerhard Lange.

To understand GGL, you have to look not only at his functions (typographer, type designer, artistic director, teacher, speaker), but at the person himself: ”A good typographer, graphic artist or designer has to be engaged with heart and soul, an excess of enthusiasm and interest. Only with passion do you get ahead, as in love, in life as a whole or in learning, so also in design.“

Michi Bundscherer